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July 30, 2024

Keeping Score: The Gingerale Episode

Keeping Score: The Gingerale Episode

We spend a lot of time keeping score with our donors: retention rates, upgrades, downgrades, renewals—the list goes on. We categorize donors and expect certain behaviors without setting clear expectations. But at what cost? 👊 The punchline: Stop keeping score with your donors. Prioritize meaningful metrics and invest in sustainable relationships by shifting from transactional to transformational experiences.


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Our Amazing Sponsors

Bloomerang

Season 2 of Fundraising is Funny is brought to you by our friends at Bloomerang. Bloomerang offers donor management and online fundraising software that helps small to medium nonprofits, like First Tee of Greater Akron, a nonprofit that empowers kids and teens through the game of golf. 

After just one year with Bloomerang they doubled their unique donors, improved donor stewardship, and raised more funds. Executive Director Josh Smith described their experience, “We love Bloomerang. It saves time. It’s helped us raise more funds.” Click here to listen to the full interview with First Tee of Greater Akron.

DonorPerfect

DonorPerfect is an all-in-one fundraising software solution that helps you manage and track relationships with donors, raise money on and offline, and automate administrative tasks – all with a single nonprofit CRM. DonorPerfect has been serving the nonprofit community for over 30 years. Clients love them, board members trust them, and industry experts (like us!) recommend them. Right now, we recommend you check out their monthly giving success kit, a free guide to creating and growing your own recurring giving program. 

Kindsight

Kindsight is the combination of iWave, UC Innovation, and NonprofitOS delivers what has never been possible before: Fundraising Intelligence that empowers nonprofit and advancement professionals to have the right conversation, with the right donor, at the right time—every time. This solution combines big data, AI, and automation to power modern fundraising.

MSP Cultivate

This episode is brought to you by MSP Cultivate. New challenges arrive on your desk every day. New trends in communications are popping up faster than you can follow them, and technology affects everything you do. Our friends at MSP Cultivate help you find the right strategy and execution to help you accomplish your most fundamental goal: engaging and connecting with your donors. Learn more at www.mspcultivate.com.

Wired Production Group

With more than 30 years of experience, Wired Production Group is the leading provider of full-service event solutions. They are award-winning event professionals who create unforgettable live, virtual, and hybrid experiences. They do more than just provide event and video production services - they create an experience that their clients will never forget. Their team stages creative projects across a broad range of markets and delivers a strategic process built to enhance, engage, and entertain your audience.

Givebutter

Taking a quick moment to share more about our sponsor: Givebutter, the all-in-one nonprofit fundraising platform that’s empowering millions of changemakers like you to raise more, pay less, and give better.

Nonprofits use Givebutter to bring together multiple tools, including donation forms, fundraising campaigns, events, auctions, CRM, email marketing, text messaging, and more—all for free, thanks to their 100% transparent tip-or-fee model. 

As the #1 rated nonprofit software company on G2 across multiple categories including donor management and auctions, Givebutter is on a mission to power the next billion changemakers. 

If you're a nonprofit, school, team, or any kind of group looking to raise money, sign up for your free Givebutter account to get started in minutes. Head to givebutter.com to claim your free account today.