Even though we see that sign every day or that thing that has a donor's name on it, to someone somewhere it has meaning.
Oh mercy. It's the signage conversation we've all experienced (and may carry the emotional scars to prove it🤕). Whether it's tracking correct spelling, ensuring we've uncoupled appropriately, or "where the heck did maintenance put my donor wall after the renovation?!" - there's much to learn from the way we name spaces and honor donors.
👊Punchline: Assess where value and stewardship can be best expressed for the masses. You may be spinning your wheels on that bronze bust when an impact report may be the most profound (and affordable!) answer.
